Hey there!

My name is Darian Rosebrook, I'm a branding designer

I have two projects I am currently working on:


On top of that, I love teaching what I know as a designer to help others who are trying to improve their skills.



Looking to get in contact?

Where I've been

Jan 2017 — Present


Senior UX Designer

Compass of Design

My role with Compass of Design is maintaining the total user experience of our web application and maintaining the brand experience from a design perspective. The project also requires my skills in writing detailed design standards guides for designers as well as personally mentoring and teaching other designers within our online community.

Sept 2015 — Present


Brand Identity Designer

So Magnetic

Since January of 2017, I've been running my design studio and consultancy full time as a Brand Identity Designer. For older clients and projects, I'm still managing UX design for a few, but our focus for this year is to expand our portfolio to the full branding experience design of a company. This utilizes my history as a UX and UI Designer to map the same principles to branding design and logo design. My role here is to develop strategy and business goals with the client and effectively design a solution that impacts the business and helps them achieve the goals we set.

May 2016 — Oct 2017


Lead UI Designer

KeySpark

As a remote employee for KeySpark, I was the lead of the design department for the brand, web design, and app designs that the company would build. I provided full design mockups to help the UX flow and the Brand Experience come together as they would be built.

What I've Written

28 May 2018


Building Domain Expertise in what you do.

Article
My personal goal as a designer is to become a master of my craft. I’m a brand identity designer who focuses on mapping business goals to design strategy. I help businesses reach their goals with their communication and products to craft the visual approach to their brand.

See the article

20 May 2018


Design Principle 4 — Typefaces and how to use them

Article
What I will be covering in this guide is not about specific typefaces, which typefaces are better when paired, or choosing what font files to use. We are talking about being able to effectively choose what typeface you want to use solely by the characteristics of it.

See the article

19 May 2018


The compass guide to designing your own custom lapel pins

Article
A few months back, we had a chance to look at the ways that you can design and order your own custom vinyl stickers. Now, though I’m not a print designer by trade, a lot of you messaged me back saying that it was “Super helpful” for them.

See the article

14 May 2018


Switching to value base pricing

Article
What I have learned so far about implementing value based pricing.

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06 May 2018


How to find the access point of your niche

Article
Last week we took a better look at how you can find a unique market for the work you do. Hopefully, that post was able to drum up some ideas of what audiences you are most equipped to work with out there

See the article

30 Apr 2018


How to find and access your niche

Article
A two part series of how to figure out who to market your skills to as a freelancer or agency.

See the article

23 Apr 2018


Changing the question of — “how do I find better clients?”

Article
Finding great clients has never been easy I’ve been riding my third year of freelance design. With nearly fifteen clients that I’ve worked with over those two “completed” years, I have learned that finding great clients is not easy.

See the article

Things I’ve Designed Recently

What else I've been up to now

12 Nov 2017 - Present


Building the Compass of Design Community app

Update

This project has been a huge step in what I'm able to achieve as the sole person on a project. This product utilizes my knowledge in UX Design, UI Design, and Back End Development by wrapping all of those together into one product. The Compass of Design Membership Site. This platform is going to be a powerhouse in helping designers get actionable feedback on questions they have and designs they've done. So far, there hasn't been a site that effectively does this without it becoming a popularity contest. Our goal here is to change the way we do design feedback!

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16 Mar 2018


Creating a custom membership site

Update

A little while ago I teased to a few members of my design community that I’m building something special for them in the background. I have a lot of things that I’ve been building lately, but I plan for this to be the end-all be-all replacement for the slack group we’re in.

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14 Mar 2018


Meetup with Juan Valera from Coastalco.co

Update

One of the things that I run is a design community for people who are looking to increase their skills as a designer. This week, I was able to meet up with Juan Valera from the design agency Coastal. He runs this agency full time and is in the product design space for the medical industry. Definitely go check out the work he did on this case study for Twistle. Juan is a member of the Compass of Design Commmunity so it was good to finally meet up after talking over the last 2 years online.

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14 Mar 2018


A design interview by Chris Green of This Design Life

Update

I got a chance to talk to Chris Green of This Design Life about what I do with Compass and what he’s building with This Design Life. After some talking he took some time to interview me which you can see at this interview page. We went over a lot of advice I have for young designers.

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12 Mar 2018


I got invited to AMAfeed

Update

Hey if you have a moment, you should check out this Ask Me Anything thread that I started over on AMAfeed.com. Here I go over exactly what I’m doing with trying to run a day job on the side of a business. Or is this vice versa? IDK, I’m running both at the same time. If you have time, throw in some questions!

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19 Oct 2017


New Ventures and Leaving KeySpark

Update

It’s been a fun year and a half helping the team grow their client base and projects. It’s been a couple of months since I stepped back and started mainly consulting, but as of this latest rebrand, this is my last project with the team. I am going to miss all the fun we had on those team calls haha. Cheers to the group and all my friends involved. (:

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01 Jan 2017


Moving to full time consultancy

Update

Since work has slowed down on the front from the day job, I’ll be opening my schedule to start pulling in more and more client inquiries for UX Design or Brand Identity Design. Much has gone on in the past few months and I’m happy to say I’ll be running So Magnetic as my main design studio. Big steps ahead!

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